{"id":695,"date":"2025-03-27T14:58:09","date_gmt":"2025-03-27T05:58:09","guid":{"rendered":"https:\/\/coda-cj.jp\/en\/?post_type=news&p=695"},"modified":"2025-06-25T16:34:10","modified_gmt":"2025-06-25T07:34:10","slug":"toei-tokyo-studios-tour-conducted-for-winners-of-the-digital-etiquette-for-teens-creative-award-2024","status":"publish","type":"news","link":"https:\/\/coda-cj.jp\/en\/news\/695\/","title":{"rendered":"TOEI TOKYO STUDIOS Tour Conducted for Winners of the \u201cDigital Etiquette for Teens CREATIVE AWARD 2024\u201d"},"content":{"rendered":"\n

On March 21, 2025, a tour of TOEI TOKYO STUDIOS was conducted for 11 students who received special awards and other honors at the \u201cDigital Etiquette for Teens CREATIVE AWARD 2024,\u201d held at the end of 2024.<\/p>\n\n\n\n

This tour was made possible with the cooperation of TOEI COMPANY, LTD., a CODA member, as a special prize for the winners of the AWARD Special Prize (sponsor awards). Additionally, students who passed the initial screening and expressed interest were also given the opportunity to participate. The purpose of the tour was to provide students, who engaged in creative production through their participation in the AWARD, with firsthand experience of the professional filmmaking environment at TOEI TOKYO STUDIOS\u2014home to numerous classic films and dramas. By witnessing professional content production, the tour aimed to deepen their understanding of the importance of content rights.<\/p>\n\n\n

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Participating Students<\/figcaption><\/figure>\n<\/div>\n\n\n

The day began with a welcome speech in the screening room from Mr. Ryosuke Kijiya, the studio manager of TOEI TOKYO STUDIOS. During this session, Mr. Kijiya presented a trophy to Kyoka Iguchi from Takada High School in Niigata Prefecture, who received the Special Award.
Following this, the students were introduced to the history and overview of the studio through a presentation with video materials. The students listened intently and actively engaged with questions such as, \u201cWhat is essential in fostering an ideal team where different departments communicate effectively?\u201d and \u201cIn an era where AI is making video production more accessible, what is the value of content that takes time and effort to create?\u201d Through these discussions, they deepened their understanding of the extensive collaboration required in studio operations.
Next, the students toured various facilities within the Digital Center, including the offline editing (preliminary editing) room, sound editing room, MA (sound mixing) room, grading (color correction) room, online editing (final editing) room, foley (sound effects) room, and the theater. Throughout the tour, they were introduced to the different technical processes involved in film and television production.
Furthermore, they visited the virtual studio, which utilizes cutting-edge CG\/VFX digital filmmaking technologies, and TOEI ZUKUN LABORATORY, where research and development of new expressive techniques such as motion capture are conducted. The students, who have a strong interest in creative fields, were captivated by these advanced technologies and deeply inspired by the experience.<\/p>\n\n\n\n

Through this tour, the students were able to witness firsthand how countless creators and staff members dedicate vast amounts of time, resources, research, development, and passion to content creation.
We hope that this tour has provided the students who participated in the AWARD with a deeper understanding of the importance of the content industry and creators\u2019 rights.
This activity was part of a project entrusted from the Ministry of Economy, Trade and Industry.<\/p>\n\n\n\n

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Scenes from the Tour<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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Mr. Kijiya\u2019s Welcome Speech<\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n
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Virtual Studio Tour<\/figcaption><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n

\u25a0 Press Release: The Grand Prize for the \u201cDigital Etiquette for Teens CREATIVE AWARD 2024\u201d Has Been Announced!\u3000
\u3000https:\/\/coda-cj.jp\/en\/news\/636\/<\/a><\/p>\n\n\n\n

\u25a0 \u201cTeen Digital Etiquette CREATIVE AWARD 2024\u201d
\u3000Website (only available in Japanese) : https:\/\/digital-etiquette-japan.go.jp\/award2024\/<\/a>
\u25a0 \u201cTeen Digital Etiquette\u201d Program
\u3000Website (only available in Japanese) : https:\/\/digital-etiquette-japan.go.jp\/<\/a><\/p>\n\n\n\n

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About CODA<\/strong>
CODA (Content Overseas Distribution Association) was established in 2002 at the call of the Ministry of Economy, Trade and Industry and the Agency for Cultural Affairs to promote the overseas development of Japanese content and take anti-piracy measures. Japan\u2019s proud content, including music, movies, anime, broadcast programs, video games, and publishing, plays an important role in enhancing the nation\u2019s international presence and economic growth. As digital technology becomes more widespread, it is even more significant to protect Japan\u2019s content from increasingly artful copyright infringement and promote the content industry\u2019s development. CODA contributes to the deterrence and detection of online and other piracy, by sharing knowledge with relevant government agencies, organizations, and companies in Japan and abroad, to engage in direct and indirect anti-piracy measures, as well as public relations activities. Visit https:\/\/coda-cj.jp\/en\/activity\/<\/a> for more information on CODA\u2019s projects.<\/p>\n","protected":false},"featured_media":0,"parent":0,"template":"","news_cat":[2],"class_list":["post-695","news","type-news","status-publish","hentry","news_cat-enlightenment"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/news\/695","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/media?parent=695"}],"wp:term":[{"taxonomy":"news_cat","embeddable":true,"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/news_cat?post=695"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}