{"id":870,"date":"2026-03-27T16:23:55","date_gmt":"2026-03-27T07:23:55","guid":{"rendered":"https:\/\/coda-cj.jp\/en\/?post_type=news&p=870"},"modified":"2026-03-27T16:23:56","modified_gmt":"2026-03-27T07:23:56","slug":"coda-develops-hit-plan-a-card-game-on-content-creation-and-copyright-infringement","status":"publish","type":"news","link":"https:\/\/coda-cj.jp\/en\/news\/870\/","title":{"rendered":"CODA Develops \u201cHIT PLAN,\u201d a Card Game on Content Creation and Copyright Infringement"},"content":{"rendered":"\n

Game Design by Seiji Kanai; Illustrations by Keiichi Arawi<\/strong><\/h2>\n\n\n\n

\u3000CODA has planned and developed a card game titled \u201cHIT PLAN\u201d as part of a project commissioned by the Agency for Cultural Affairs. Through gameplay, the game enables players to enjoyably gain an understanding of both content creation and the issues surrounding its infringement. The game design for HIT PLAN was created by Seiji Kanai, an analog game designer active both in Japan and internationally. The illustrations were produced by the popular manga artist and illustrator Keiichi Arawi.
\u3000This game incorporates familiar forms of content\u2014such as films, animation, manga, and games\u2014along with elements related to their infringement, as an educational tool to deepen understanding of copyright infringement (piracy). It is designed so that players can experientially learn about the realities of piracy in the distribution and expansion of content, as well as the processes involved in addressing it. By enjoying the game together with others, from children to adults, players are expected to gain an opportunity to view the spread of copyrighted content and the issues surrounding its infringement as matters close to them.<\/p>\n\n\n\n

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card game \u201cHIT PLAN\u201d<\/figcaption><\/figure>\n<\/div>\n\n\n\n
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\u3000In addition to Seiji Kanai and Keiichi Arawi, creators who are at the forefront of analog game production in Japan participated in the development of HIT PLAN. Game development for the production was handled by Keiji Kariya, while the graphic design of the game components was undertaken by Sai Beppu.<\/p>\n\n\n\n

\u3000In recent years, as Japanese-origin content such as manga and anime has gained increasing global popularity, damage caused by piracy on the internet has been escalating on a worldwide scale. Against this backdrop, it has become increasingly important\u2014particularly for younger generations\u2014to promote understanding of the importance of legitimate content distribution and the societal impact of copyright infringement.
\u3000In HIT PLAN, players can learn about the significance of multi-media content expansion\u2014including film, publishing, games, and merchandise\u2014as well as anti-piracy measures, while thinking strategically throughout the game. The game is produced in both Japanese and English, and is therefore expected to be used in various contexts around the world. Instructional videos explaining how to play (Japanese and English versions) are available on CODA\u2019s official YouTube channel.
https:\/\/www.youtube.com\/playlist?list=PLAUd8-BxsNuGqI6E6-dZnBUCybqbwA1Jo<\/a><\/p>\n\n\n\n

\u3000Looking ahead, CODA is considering distributing HIT PLAN to children\u2019s facilities and similar institutions. In addition, the Agency for Cultural Affairs plans to publish Print-and-Play PDF data on its website, allowing individuals to print and cut out the materials themselves to enjoy the game.
Information Portal on Countermeasures Against Copyright Infringement by Online Piracy | Agency for Cultural Affairs<\/strong>
https:\/\/www.bunka.go.jp\/seisaku\/chosakuken\/kaizoku\/index.html<\/a><\/p>\n\n\n\n

\u3000Furthermore, at Game Market 2026 Spring, to be held at Makuhari Messe on May 23\u201324, 2026, CODA and the Agency for Cultural Affairs will jointly exhibit a booth and sell a limited run of 1,500 copies (2,000 yen, tax included). The game is not planned to be sold online or through retail stores.<\/p>\n\n\n\n

\u3000In the field of content creation, creators and related professionals devote significant time, cost, and passion to producing their works. At the same time, damage caused by piracy has a serious negative impact on the sustainability of such creative activities and on the development of the content industry. Through awareness-raising activities utilizing this card game, CODA will continue working to help more people recognize copyright infringement issues as something closer to them and to promote broader awareness of copyright protection throughout society.\u3000<\/p>\n\n\n\n

\u3000This activity was carried out as part of a project commissioned by the Agency for Cultural Affairs, Government of Japan.<\/p>\n\n\n\n

Card Game \u201cHIT PLAN\u201d Overview<\/strong>
\u25cf Game Title: HIT PLAN
\u25cf Recommended Age: 10 and up
\u25cf Number of Players: 2\u20135 players
\u25cf Playing Time: Approximately 20 minutes
\u25cf Game Description:
\u3000Create content using popular IPs and collect points! But watch out\u2014pirates are targeting your creations. Will you focus on project development or anti-piracy measures? Every move you make can change the future. A thrilling psychological card game.<\/p>\n\n\n\n

Production<\/strong>
\u25cf Game Designer: Seiji Kanai
\u25cf Illustrators: Keiichi Arawi
\u25cf Component Designer: Sai Beppu
\u25cf Game Developer: Keiji Kariya (Harvest Valley LLC)
\u25cf Supervisor: Tetsuo Maeda (Somei, Maeda & Nakagawa Law Office)
\u25cf Produced by: Agency for Cultural Affairs, Government of Japan, \/ Content Overseas Distribution Association (CODA)\uff09<\/p>\n\n\n\n

Special Thanks \u2013 Test Play Partner Schools<\/strong>
\u25cf St.Margaret’s Elementary School
\u25cf Kaetsu Ariake Junior & Senior High School (Junior High Division)
\u25cf Johoku Saitama Junior & Senior High School (Senior High Division)
\u25cf Oita Prefectural College of Arts and Culture<\/p>\n\n\n\n

(Translated using an automatic translation system.)<\/p>\n\n\n\n

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About CODA<\/strong>
CODA (Content Overseas Distribution Association) was established in 2002 at the call of the Ministry of Economy, Trade and Industry and the Agency for Cultural Affairs to promote the overseas development of Japanese content and take anti-piracy measures. Japan\u2019s proud content, including music, movies, anime, broadcast programs, video games, and publishing, plays an important role in enhancing the nation\u2019s international presence and economic growth. As digital technology becomes more widespread, it is even more significant to protect Japan\u2019s content from increasingly artful copyright infringement and promote the content industry\u2019s development. CODA contributes to the deterrence and detection of online and other piracy, by sharing knowledge with relevant government agencies, organizations, and companies in Japan and abroad, to engage in direct and indirect anti-piracy measures, as well as public relations activities. Visit\u00a0https:\/\/coda-cj.jp\/en\/activity\/<\/a>\u00a0for more information on CODA\u2019s projects.<\/p>\n","protected":false},"featured_media":0,"parent":0,"template":"","news_cat":[2],"class_list":["post-870","news","type-news","status-publish","hentry","news_cat-enlightenment"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/news\/870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/media?parent=870"}],"wp:term":[{"taxonomy":"news_cat","embeddable":true,"href":"https:\/\/coda-cj.jp\/en\/wp-json\/wp\/v2\/news_cat?post=870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}