On October 29, 2024, the Asia Video Industry Association (AVIA) held the international conference “Japan in View 2024” at Andaz Tokyo Toranomon Hills to promote the development of the video and streaming industries across the Asia-Pacific region. CODA also participated in the event.
“Japan in View 2024” featured 12 talk sessions and presentations focusing on the latest developments in Japan’s content industry. Topics included the current state of Japan’s media landscape, the challenges and opportunities faced by television broadcasting and video streaming, international business opportunities in the digital era, and the importance of intellectual property protection and anti-piracy efforts.
Representing CODA, Deputy Senior Director of International Affairs, Tatsuya Otsuka, and Deputy Senior Director of Domestic Affairs, Shun Takagi, took part in a talk session titled “Winning the Battle Against Piracy.” The session provided insights into trends in intellectual property infringement in the digital and online era, discussed the challenges of combating piracy, and explored various strategies for success. Key points included the importance of collaborative enforcement among rightsholders, international cooperation, and awareness-raising efforts targeting younger audiences.
About the Asia Video Industry Association
The Asia Video Industry Association (AVIA) is the trade association for the video industry and ecosystem in Asia Pacific. It serves to make the video industry stronger and healthier through promoting the common interests of its members. AVIA is the interlocutor for the industry with governments across the region, leads the fight against video piracy through its Coalition Against Piracy (CAP) and provides insight into the video industry through reports and conferences aimed to support a vibrant video industry.■ Asia Video Industry Association’s (AVIA) homepage
https://avia.org/ーーーーーーーーーーーーーーー
About CODA
CODA (Content Overseas Distribution Association) was established in 2002 at the call of the Ministry of Economy, Trade and Industry and the Agency for Cultural Affairs to promote the overseas development of Japanese content and take anti-piracy measures. Japan’s proud content, including music, movies, anime, broadcast programs, video games, and publishing, plays an important role in enhancing the nation’s international presence and economic growth. As digital technology becomes more widespread, it is even more significant to protect Japan’s content from increasingly artful copyright infringement and promote the content industry’s development. CODA contributes to the deterrence and detection of online and other piracy, by sharing knowledge with relevant government agencies, organizations, and companies in Japan and abroad, to engage in direct and indirect anti-piracy measures, as well as public relations activities. Visit https://coda-cj.jp/en/activity/ for more information on CODA’s projects.